Website, Product + Email Copy
Succinct copy distilling complex products and services for web, email, paid ads, and sales collateral.
Clients have included Shipup.co, Splice, Waldo.io, CompCorrect, Supper Club, and various entrepreneurs.
Peep samples ︎
Be Aveda Institute Brand Positioning
Internal brand messaging guide for a new branch of Aveda Institutes.
In collaboration with Bridge & Bloom, I developed and wrote copy for Be Aveda’s voice and tone, brand personality, mission and vision, key messaging, and style guide.
See the deets︎